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How to Catch up on Marketing Trends in the Hyper-Diversity era

In this hyper-diversity era of various trends created by mutant virus trends, new environments, generation differences, technology, social culture, competitors, politics & regulations, etc., 

we are busy trying to find out which trends are new and which are suitable for our company.

In a rapidly changing era, we seek and select various methods for marketing. 

However, it is difficult to choose a good marketing method in the midst of transcendental change. 

So, in a time when there are so many options, rather than looking for marketing methods one by one, it is better to start with the conclusion we want to reach.



Start with your goal then narrow down which tools and trends will best help achieve that goal. 

For example, “We’re want to sell 100 trinkets”. Then, "Which media are you going to using it?" "Are there any other alternatives besides that?", "Is it a publicity method that you can do all in one day?"

Work in reverse and figure out how to enter that market. 

It's about finding a way to narrow down what's feasible.

This method can be useful when there are too many marketing options in the hyper-diversity era like now.






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